Testimonials
Mary
"Thank you for a wonderful experience learning the art of digitizing. I felt very blessed to learn from the BEST and feel the warmth of each of the staff at Anita Goodesign. Your warmth and authenticity energized me beyond all the skills taught."
Jerred and Brandy
"The Artful Embroidery class was absolutely amazing!! So much information presented in an honest, humble, passionate manner. So enjoyable and a comfortable environment to learn. Thank you for sharing your passion and encouraging others to begin to create outside the box."
Kaye Cooley
"Thank you for teaching Artful Embroidery. It was exciting and built a fire in me. It was definitely worth the price and I’m excited to attend future classes. You are a truly gifted teacher, and I really appreciate your ability and willingness to share your expertise."
Mary Beth DiPaola
"WORTH. EVERY. PENNY.
Touring Anita Goodesign was a privilege, and I received an exceptional eduction. Stephen was thorough, well-paced, and attentive to answer every question. I left truly inspired, and full of creative ideas. I will be coming back again and again."
Guitars, Guitars and More Guitars
For the very first time, I’m thrilled to release the Guitar Collection as a complete series in the Artful Embroidery line. This project is especially meaningful to me—having played guitar for more than 45 years, I’ve always been fascinated not only by the sound of the instrument but also by its artistry and design. Every curve, every finish, and every detail tells a story, and I wanted these embroidered guitars to capture that same timeless charm in thread.
Inside this collection you’ll find 13 different guitars, both acoustic and electric, each one designed with its own character. Some are bold and iconic, others refined and classic—but together they celebrate the incredible diversity of an instrument that has shaped music history. The embroidery itself is highly detailed, using layered stitch work to mimic the look and feel of real guitar finishes, from glossy sunbursts to vintage wood grains.
To make these designs easy to display, each guitar has been sized and formatted to fit into standard shadowbox frames, which you can easily find online. Once stitched, the guitars are mounted in relief—either on a matte board or over an embroidered background—creating a dimensional effect that makes them look like miniature works of art hanging on your wall. They’re the perfect gift for any music lover, or a striking centerpiece for your own creative space.
This collection was created as part of the Artful Embroidery series, where the focus is on transforming embroidery into fine art. The Artful Embroidery book provides step-by-step instructions to guide you through mounting and finishing, so you can confidently turn your stitched guitars into polished, professional-looking pieces.
For me, this series is about more than embroidery—it’s about blending two passions: music and art. Whether you’re a lifelong musician, a collector, or simply someone who appreciates the beauty of craftsmanship, I hope these guitars inspire you to stitch something truly personal. Each design is not just a project, but a celebration of creativity, music, and the enduring artistry of the guitar.
13 Different Guitars
3 - Sizes each- 2.9" wide x 7.8" High, 4.4" wide x 11.72"high, 6.5" wide x 17.40" high
Best
Stephen Wilson
Artful Embroidery Book and Designs
Discover What’s Possible with Embroidery
Embroidery isn’t just for quilts, shirts, or in-the-hoop projects anymore—it’s an art form waiting to be explored. With Artful Embroidery, you’ll unlock the next level of creativity and transform your embroidery machine into a tool for making extraordinary works of art.
The Future of Embroidery Is Here
This newly updated Artful Embroidery Book + Design Collection gives you everything you need to move beyond the basics and into the world of artistic embroidery. You’ll learn how to create stunning pieces faster than traditional quilt blocks, while discovering techniques and secrets that set your projects apart.
What’s New?
-
More designs and expanded content
-
A brand-new section on working with vintage fabrics and creating vintage-inspired pieces
-
Vintage embroidery designs to add timeless elegance to your projects
-
A combined resource guide and design collection—all in one easy-to-use volume
What’s Inside
At 472 pages, this full-color guide is your complete embroidery resource. It’s divided into 7 inspiring sections:
-
Introduction – My journey in embroidery and how you can start yours.
-
Resource Guide – Tools, fabrics, machines, and must-know essentials.
-
Guide to Colors – Take the guesswork out of color selection for your designs.
-
Embroidery Techniques – Learn insider methods to elevate every stitch.
-
Finishing – Master trimming, burning, creating mounts, and working with cutting machines.
-
Framing & Presenting – Discover professional presentation techniques to make your work shine.
-
Bonus Case Studies – Behind-the-scenes insight from my art shows to help inspire your own creative journey.
Over 100 Exclusive Designs Included!
From paper and lace to appliqué silhouettes, quilt blocks, Christmas motifs, western themes, cowboy hat embellishments, vintage styles, and a brand-new butterfly design—you’ll have a diverse library of embroidery projects ready at your fingertips.
Your Order Includes:
-
Instant Digital Download – Get the book and all designs immediately.
-
Beautiful 472-Page Printed Book – A full-color, hardcopy edition shipped to your door (arrives in approx. 2 weeks).
Take your embroidery beyond the hoop—turn stitches into art with Artful Embroidery.
Dog Portraits- Artful Embroidery
Celebrate your furry best friend with our brand-new Dog Portraits series! This collection is perfect for embroidery lovers who want to capture the heart, soul, and personality of their pets in stitches. Every pet owner knows the joy and unconditional love that dogs bring into our lives—loyal companions who greet us at the door, snuggle close at night, and remind us daily why they’re called man’s (and woman’s) best friend. Now, you can preserve that love in a timeless keepsake you’ll be proud to display.
Just imagine your dog’s portrait stitched with care, beautifully framed above the couch or in your favorite nook. It’s not only a work of art, but a piece of your story. These portraits also make unforgettable gifts for friends and family who adore their own pups—something personal, heartfelt, and created by hand.
The Dog Portraits Collection includes 20 popular breeds, each specially digitized with our signature hidden appliqué technique. This adds an extra layer of depth, texture, and realism, making each portrait feel lifelike and dimensional. For the Artful Embroidery line, we’ve reimagined the designs to fit seamlessly into frames, giving you a polished finish right from the hoop. And with the included SVG files, you’ll have endless possibilities to craft your own custom mounts and creative displays.
Whether you’re stitching for yourself or creating a one-of-a-kind gift, Dog Portraits is a collection you’ll return to again and again—because nothing compares to celebrating the pets who love us most.
Best
Stephen Wilson
Animals in Sweaters- Artful Embroidery
Animal lovers, get ready to smile! Our adorable animal friends are all snuggled up in cute, cozy sweaters that are impossible not to love. These lifelike critters feature a charming mix of embroidery and appliqué techniques, giving them a truly unique and playful look. Part of the brand-new Artful Embroidery Series, each animal has been creatively re-imagined and fine-tuned for stunning framed artwork that will turn any space into a fun and whimsical retreat.
Imagine a curiousdeer peering out from your wall or a cheeky squirrel decked out in a tiny sweater—these designs bring personality and humor right into your home décor! Plus, we’re including SVG files for every animal in all sizes, making your crafting experience smooth and versatile whether you’re creating wall art, gifts, or other projects.
These designs aren’t just adorable—they’re designed to inspire joy and add a pop of playful charm wherever they go. Perfect for animal enthusiasts, crafters, or anyone looking to brighten up their space with a little humor and creativity. And don’t worry—step-by-step instructions for creating your masterpiece are all in the Artful Embroidery Book, making the process easy and enjoyable for crafters of all skill levels.
So, gather your fabrics, grab your embroidery hoop, and let your imagination run wild with these delightful, cozy critters. Your next favorite project is just a stitch away!
Best
Stephen Wilson
10 designs total - Each design comes in 7 sizes
Both for square and rectangle frames
A Size - 9.93 x 10
B Size - 8.94 x 9
C Size - 5.96 x 6
D Size - 9 x 9.6
E Size - 6.50 x 6.54
F Size - 4 x 4.02
J Size - 11.46 x 11.53
Cat Portraits- Artful Embroidery
Bring Your Favorite Cats to Life with Artful Embroidery!
We’ve completely redesigned the Artful Embroidery Cat Collection to give every cat portrait a stunning new look. Each design has been re-digitized with bolder stitches, extra layers, and incredible detail—so realistic, you might think your furry friend posed for it!
This expanded collection features 20 beloved cat breeds and coat colors, all perfectly sized for the New Artful Embroidery System and now including cut files for easy mounting. Whether you’re creating a heartfelt gift or adding to your own collection, these designs make it easy to stitch up a masterpiece in just a few steps.
Using the hidden appliqué technique, each design starts with a fabric base that’s almost completely covered with gorgeous, lifelike stitches. This method keeps the embroidery smooth and stable while giving the coats rich texture and depth for a 3D effect that’s simply irresistible.
For the most realistic results, we recommend using earth tones and soft shade variations to capture the natural beauty of real fur. Pair it with the Artful Embroidery Course, and you’ll have everything you need to create one-of-a-kind keepsakes any cat lover will treasure.
Best
Stephen Wilson
Guitars, Guitars and More Guitars
For the very first time, I’m thrilled to release the Guitar Collection as a complete series in the Artful Embroidery line. This project is especially meaningful to me—having played guitar for more than 45 years, I’ve always been fascinated not only by the sound of the instrument but also by its artistry and design. Every curve, every finish, and every detail tells a story, and I wanted these embroidered guitars to capture that same timeless charm in thread.
Inside this collection you’ll find 13 different guitars, both acoustic and electric, each one designed with its own character. Some are bold and iconic, others refined and classic—but together they celebrate the incredible diversity of an instrument that has shaped music history. The embroidery itself is highly detailed, using layered stitch work to mimic the look and feel of real guitar finishes, from glossy sunbursts to vintage wood grains.
To make these designs easy to display, each guitar has been sized and formatted to fit into standard shadowbox frames, which you can easily find online. Once stitched, the guitars are mounted in relief—either on a matte board or over an embroidered background—creating a dimensional effect that makes them look like miniature works of art hanging on your wall. They’re the perfect gift for any music lover, or a striking centerpiece for your own creative space.
This collection was created as part of the Artful Embroidery series, where the focus is on transforming embroidery into fine art. The Artful Embroidery book provides step-by-step instructions to guide you through mounting and finishing, so you can confidently turn your stitched guitars into polished, professional-looking pieces.
For me, this series is about more than embroidery—it’s about blending two passions: music and art. Whether you’re a lifelong musician, a collector, or simply someone who appreciates the beauty of craftsmanship, I hope these guitars inspire you to stitch something truly personal. Each design is not just a project, but a celebration of creativity, music, and the enduring artistry of the guitar.
13 Different Guitars
3 - Sizes each- 2.9" wide x 7.8" High, 4.4" wide x 11.72"high, 6.5" wide x 17.40" high
Best
Stephen Wilson
Artful Embroidery Book and Designs
Discover What’s Possible with Embroidery
Embroidery isn’t just for quilts, shirts, or in-the-hoop projects anymore—it’s an art form waiting to be explored. With Artful Embroidery, you’ll unlock the next level of creativity and transform your embroidery machine into a tool for making extraordinary works of art.
The Future of Embroidery Is Here
This newly updated Artful Embroidery Book + Design Collection gives you everything you need to move beyond the basics and into the world of artistic embroidery. You’ll learn how to create stunning pieces faster than traditional quilt blocks, while discovering techniques and secrets that set your projects apart.
What’s New?
-
More designs and expanded content
-
A brand-new section on working with vintage fabrics and creating vintage-inspired pieces
-
Vintage embroidery designs to add timeless elegance to your projects
-
A combined resource guide and design collection—all in one easy-to-use volume
What’s Inside
At 472 pages, this full-color guide is your complete embroidery resource. It’s divided into 7 inspiring sections:
-
Introduction – My journey in embroidery and how you can start yours.
-
Resource Guide – Tools, fabrics, machines, and must-know essentials.
-
Guide to Colors – Take the guesswork out of color selection for your designs.
-
Embroidery Techniques – Learn insider methods to elevate every stitch.
-
Finishing – Master trimming, burning, creating mounts, and working with cutting machines.
-
Framing & Presenting – Discover professional presentation techniques to make your work shine.
-
Bonus Case Studies – Behind-the-scenes insight from my art shows to help inspire your own creative journey.
Over 100 Exclusive Designs Included!
From paper and lace to appliqué silhouettes, quilt blocks, Christmas motifs, western themes, cowboy hat embellishments, vintage styles, and a brand-new butterfly design—you’ll have a diverse library of embroidery projects ready at your fingertips.
Your Order Includes:
-
Instant Digital Download – Get the book and all designs immediately.
-
Beautiful 472-Page Printed Book – A full-color, hardcopy edition shipped to your door (arrives in approx. 2 weeks).
Take your embroidery beyond the hoop—turn stitches into art with Artful Embroidery.
Dog Portraits- Artful Embroidery
Celebrate your furry best friend with our brand-new Dog Portraits series! This collection is perfect for embroidery lovers who want to capture the heart, soul, and personality of their pets in stitches. Every pet owner knows the joy and unconditional love that dogs bring into our lives—loyal companions who greet us at the door, snuggle close at night, and remind us daily why they’re called man’s (and woman’s) best friend. Now, you can preserve that love in a timeless keepsake you’ll be proud to display.
Just imagine your dog’s portrait stitched with care, beautifully framed above the couch or in your favorite nook. It’s not only a work of art, but a piece of your story. These portraits also make unforgettable gifts for friends and family who adore their own pups—something personal, heartfelt, and created by hand.
The Dog Portraits Collection includes 20 popular breeds, each specially digitized with our signature hidden appliqué technique. This adds an extra layer of depth, texture, and realism, making each portrait feel lifelike and dimensional. For the Artful Embroidery line, we’ve reimagined the designs to fit seamlessly into frames, giving you a polished finish right from the hoop. And with the included SVG files, you’ll have endless possibilities to craft your own custom mounts and creative displays.
Whether you’re stitching for yourself or creating a one-of-a-kind gift, Dog Portraits is a collection you’ll return to again and again—because nothing compares to celebrating the pets who love us most.
Best
Stephen Wilson
Animals in Sweaters- Artful Embroidery
Animal lovers, get ready to smile! Our adorable animal friends are all snuggled up in cute, cozy sweaters that are impossible not to love. These lifelike critters feature a charming mix of embroidery and appliqué techniques, giving them a truly unique and playful look. Part of the brand-new Artful Embroidery Series, each animal has been creatively re-imagined and fine-tuned for stunning framed artwork that will turn any space into a fun and whimsical retreat.
Imagine a curiousdeer peering out from your wall or a cheeky squirrel decked out in a tiny sweater—these designs bring personality and humor right into your home décor! Plus, we’re including SVG files for every animal in all sizes, making your crafting experience smooth and versatile whether you’re creating wall art, gifts, or other projects.
These designs aren’t just adorable—they’re designed to inspire joy and add a pop of playful charm wherever they go. Perfect for animal enthusiasts, crafters, or anyone looking to brighten up their space with a little humor and creativity. And don’t worry—step-by-step instructions for creating your masterpiece are all in the Artful Embroidery Book, making the process easy and enjoyable for crafters of all skill levels.
So, gather your fabrics, grab your embroidery hoop, and let your imagination run wild with these delightful, cozy critters. Your next favorite project is just a stitch away!
Best
Stephen Wilson
10 designs total - Each design comes in 7 sizes
Both for square and rectangle frames
A Size - 9.93 x 10
B Size - 8.94 x 9
C Size - 5.96 x 6
D Size - 9 x 9.6
E Size - 6.50 x 6.54
F Size - 4 x 4.02
J Size - 11.46 x 11.53
Cat Portraits- Artful Embroidery
Bring Your Favorite Cats to Life with Artful Embroidery!
We’ve completely redesigned the Artful Embroidery Cat Collection to give every cat portrait a stunning new look. Each design has been re-digitized with bolder stitches, extra layers, and incredible detail—so realistic, you might think your furry friend posed for it!
This expanded collection features 20 beloved cat breeds and coat colors, all perfectly sized for the New Artful Embroidery System and now including cut files for easy mounting. Whether you’re creating a heartfelt gift or adding to your own collection, these designs make it easy to stitch up a masterpiece in just a few steps.
Using the hidden appliqué technique, each design starts with a fabric base that’s almost completely covered with gorgeous, lifelike stitches. This method keeps the embroidery smooth and stable while giving the coats rich texture and depth for a 3D effect that’s simply irresistible.
For the most realistic results, we recommend using earth tones and soft shade variations to capture the natural beauty of real fur. Pair it with the Artful Embroidery Course, and you’ll have everything you need to create one-of-a-kind keepsakes any cat lover will treasure.
Best
Stephen Wilson
Guitars, Guitars and More Guitars
For the very first time, I’m thrilled to release the Guitar Collection as a complete series in the Artful Embroidery line. This project is especially meaningful to me—having played guitar for more than 45 years, I’ve always been fascinated not only by the sound of the instrument but also by its artistry and design. Every curve, every finish, and every detail tells a story, and I wanted these embroidered guitars to capture that same timeless charm in thread.
Inside this collection you’ll find 13 different guitars, both acoustic and electric, each one designed with its own character. Some are bold and iconic, others refined and classic—but together they celebrate the incredible diversity of an instrument that has shaped music history. The embroidery itself is highly detailed, using layered stitch work to mimic the look and feel of real guitar finishes, from glossy sunbursts to vintage wood grains.
To make these designs easy to display, each guitar has been sized and formatted to fit into standard shadowbox frames, which you can easily find online. Once stitched, the guitars are mounted in relief—either on a matte board or over an embroidered background—creating a dimensional effect that makes them look like miniature works of art hanging on your wall. They’re the perfect gift for any music lover, or a striking centerpiece for your own creative space.
This collection was created as part of the Artful Embroidery series, where the focus is on transforming embroidery into fine art. The Artful Embroidery book provides step-by-step instructions to guide you through mounting and finishing, so you can confidently turn your stitched guitars into polished, professional-looking pieces.
For me, this series is about more than embroidery—it’s about blending two passions: music and art. Whether you’re a lifelong musician, a collector, or simply someone who appreciates the beauty of craftsmanship, I hope these guitars inspire you to stitch something truly personal. Each design is not just a project, but a celebration of creativity, music, and the enduring artistry of the guitar.
13 Different Guitars
3 - Sizes each- 2.9" wide x 7.8" High, 4.4" wide x 11.72"high, 6.5" wide x 17.40" high
Best
Stephen Wilson
Artful Embroidery Book and Designs
Discover What’s Possible with Embroidery
Embroidery isn’t just for quilts, shirts, or in-the-hoop projects anymore—it’s an art form waiting to be explored. With Artful Embroidery, you’ll unlock the next level of creativity and transform your embroidery machine into a tool for making extraordinary works of art.
The Future of Embroidery Is Here
This newly updated Artful Embroidery Book + Design Collection gives you everything you need to move beyond the basics and into the world of artistic embroidery. You’ll learn how to create stunning pieces faster than traditional quilt blocks, while discovering techniques and secrets that set your projects apart.
What’s New?
-
More designs and expanded content
-
A brand-new section on working with vintage fabrics and creating vintage-inspired pieces
-
Vintage embroidery designs to add timeless elegance to your projects
-
A combined resource guide and design collection—all in one easy-to-use volume
What’s Inside
At 472 pages, this full-color guide is your complete embroidery resource. It’s divided into 7 inspiring sections:
-
Introduction – My journey in embroidery and how you can start yours.
-
Resource Guide – Tools, fabrics, machines, and must-know essentials.
-
Guide to Colors – Take the guesswork out of color selection for your designs.
-
Embroidery Techniques – Learn insider methods to elevate every stitch.
-
Finishing – Master trimming, burning, creating mounts, and working with cutting machines.
-
Framing & Presenting – Discover professional presentation techniques to make your work shine.
-
Bonus Case Studies – Behind-the-scenes insight from my art shows to help inspire your own creative journey.
Over 100 Exclusive Designs Included!
From paper and lace to appliqué silhouettes, quilt blocks, Christmas motifs, western themes, cowboy hat embellishments, vintage styles, and a brand-new butterfly design—you’ll have a diverse library of embroidery projects ready at your fingertips.
Your Order Includes:
-
Instant Digital Download – Get the book and all designs immediately.
-
Beautiful 472-Page Printed Book – A full-color, hardcopy edition shipped to your door (arrives in approx. 2 weeks).
Take your embroidery beyond the hoop—turn stitches into art with Artful Embroidery.
Dog Portraits- Artful Embroidery
Celebrate your furry best friend with our brand-new Dog Portraits series! This collection is perfect for embroidery lovers who want to capture the heart, soul, and personality of their pets in stitches. Every pet owner knows the joy and unconditional love that dogs bring into our lives—loyal companions who greet us at the door, snuggle close at night, and remind us daily why they’re called man’s (and woman’s) best friend. Now, you can preserve that love in a timeless keepsake you’ll be proud to display.
Just imagine your dog’s portrait stitched with care, beautifully framed above the couch or in your favorite nook. It’s not only a work of art, but a piece of your story. These portraits also make unforgettable gifts for friends and family who adore their own pups—something personal, heartfelt, and created by hand.
The Dog Portraits Collection includes 20 popular breeds, each specially digitized with our signature hidden appliqué technique. This adds an extra layer of depth, texture, and realism, making each portrait feel lifelike and dimensional. For the Artful Embroidery line, we’ve reimagined the designs to fit seamlessly into frames, giving you a polished finish right from the hoop. And with the included SVG files, you’ll have endless possibilities to craft your own custom mounts and creative displays.
Whether you’re stitching for yourself or creating a one-of-a-kind gift, Dog Portraits is a collection you’ll return to again and again—because nothing compares to celebrating the pets who love us most.
Best
Stephen Wilson
Animals in Sweaters- Artful Embroidery
Animal lovers, get ready to smile! Our adorable animal friends are all snuggled up in cute, cozy sweaters that are impossible not to love. These lifelike critters feature a charming mix of embroidery and appliqué techniques, giving them a truly unique and playful look. Part of the brand-new Artful Embroidery Series, each animal has been creatively re-imagined and fine-tuned for stunning framed artwork that will turn any space into a fun and whimsical retreat.
Imagine a curiousdeer peering out from your wall or a cheeky squirrel decked out in a tiny sweater—these designs bring personality and humor right into your home décor! Plus, we’re including SVG files for every animal in all sizes, making your crafting experience smooth and versatile whether you’re creating wall art, gifts, or other projects.
These designs aren’t just adorable—they’re designed to inspire joy and add a pop of playful charm wherever they go. Perfect for animal enthusiasts, crafters, or anyone looking to brighten up their space with a little humor and creativity. And don’t worry—step-by-step instructions for creating your masterpiece are all in the Artful Embroidery Book, making the process easy and enjoyable for crafters of all skill levels.
So, gather your fabrics, grab your embroidery hoop, and let your imagination run wild with these delightful, cozy critters. Your next favorite project is just a stitch away!
Best
Stephen Wilson
10 designs total - Each design comes in 7 sizes
Both for square and rectangle frames
A Size - 9.93 x 10
B Size - 8.94 x 9
C Size - 5.96 x 6
D Size - 9 x 9.6
E Size - 6.50 x 6.54
F Size - 4 x 4.02
J Size - 11.46 x 11.53
Cat Portraits- Artful Embroidery
Bring Your Favorite Cats to Life with Artful Embroidery!
We’ve completely redesigned the Artful Embroidery Cat Collection to give every cat portrait a stunning new look. Each design has been re-digitized with bolder stitches, extra layers, and incredible detail—so realistic, you might think your furry friend posed for it!
This expanded collection features 20 beloved cat breeds and coat colors, all perfectly sized for the New Artful Embroidery System and now including cut files for easy mounting. Whether you’re creating a heartfelt gift or adding to your own collection, these designs make it easy to stitch up a masterpiece in just a few steps.
Using the hidden appliqué technique, each design starts with a fabric base that’s almost completely covered with gorgeous, lifelike stitches. This method keeps the embroidery smooth and stable while giving the coats rich texture and depth for a 3D effect that’s simply irresistible.
For the most realistic results, we recommend using earth tones and soft shade variations to capture the natural beauty of real fur. Pair it with the Artful Embroidery Course, and you’ll have everything you need to create one-of-a-kind keepsakes any cat lover will treasure.
Best
Stephen Wilson
🎁 FREE Full Collection –Halloween Cockltail napkins
👻 For Discount Card Holders
Halloween Cocktail Napkins - A $24.99 value, free with code BOO at checkout!
Stitch these spooky sayings onto cocktail napkins- perfectly sized for 4x4 hoops. Includes 6 fun designs sure to charm party guests and ghouls alike.
Enjoy!
Stephen
JEEPERS CREEPERS
🎃 Free for Everyone!
Step into Halloween with haunting monsters and eerie appliqué scenes. This collection is packed with spooky fun to get you stitching in the spirit of the season!
NO CODE NEEDED AT CHECKOUT
THE FREE DOWNLOADS HAVE BEEN CHANGED TO BE CODE FREE
Enjoy!
Stephen
